Socium Media Makes Inc. 5000 List - Fastest Growing Private Companies in America
Socium Media Ranks on Adweek's 75 Fastest Growing Agencies List
Socium Media Named By Inc. Magazine as Best Workplace & Company On The Rise (2021 & 2022)
Socium Media Recognized in Fortune's Best Workplaces in Advertising & Marketing List
Socium Media is Great Place to Work Certified™

Our Team

People are not Socium’s most important asset. The right people are Socium’s most important asset. We are committed to doing the right thing and delivering the best digital marketing results we are capable of.

Owen Loft


Owen moved from the competitive world of professional poker to digital marketing.  Poker’s skillset of analytics, psychology, and calculated risk were a huge help in the transition. Outside of work, Owen loves to travel and has been to 35+ countries.

Sam Sherman


Sam has been on the agency side of the digital world for 9+ years. Name an industry & he has likely played a pivotal role in digital strategy & execution. Inspired by his late grandfather who was a business owner, his #1 goal is to create an amazing workplace.

Matt Missert

manager, paid media

Matt has 5+ years of digital marketing experience and enjoys using numbers and data to identify trends and growth opportunities. An outdoor enthusiast, you can find Matt hiking in the summer and snowboarding or playing hockey in the winter.

Matthew Smith

vice president, paid media

Matt has been in the digital marketing space for 6+ years and has managed accounts across multiple verticals. He is detail oriented and loves getting in the weeds. Legend has it, he never touches his mouse when using Excel and loves a good SUMIFS formula.

Ricky Weiss

director, seo

While some may call it an addiction, Ricky likes to think his love of digital marketing and entrepreneurship is more of a “severe passion.” Armed with a laptop, Google Analytics, and an Excel Worksheet, you might find Ricky taking down competitors, one keyword position at a time.

George Serpikov

associate director, business development
(client services)

George has been loading up the Google Ads interface for 4+ years now, and has provided insight, analysis, and friendly banter to paid search clients across multiple verticals. Beyond that, he enjoys cooking, traveling, spinning, and binging the latest season of Survivor.

Kevin Johnson

director, business development

Kevin has been working in the advertising industry for 8+ years, across many verticals including CPG, QSR, education, and entertainment. He is passionate about process development, project management, efficiency measurement, and RPG video games.

Allie Salvatore

associate director, shopping & feeds

Allie has been working in paid media for many years and specializes in shopping and feed management. She is data driven, passionate for what she does, and is always up for a challenge to solve a problem. In her free time she loves seeking out new adventures like exploring a new hiking trail with her dog, Charlie.

Frances Skakel

associate director, paid media

Frances has been working in the digital marketing space for the past 2.5 years across both paid search and paid social. Aside from testing new strategies and optimizations, she enjoys hiking, crime fiction, crossword puzzles and really anything after 2+ cups of coffee.

Anthony Saladino

director, business development (sales)

With 10+ years of digital marketing experience, Anthony is no stranger to marketing. He’s passionate about emerging media, building relationships & jumpstarting brand performance. Outside of digital marketing, he channels his inner Anthony Bourdain- with his love for travel, cooking, & eating new dishes.

Kevin Lee

director, shopping & feeds

Kevin brings a diverse professional background in digital marketing, ecommerce, and project management which he uses to drive strategy and client growth. Outside of work, he enjoys rooting for the Yankees and being outdoors with his three dogs in tow.

Madeline Johnson

sr. strategist, paid media

Madeline’s digital marketing experience includes starting a social media business amidst the 2020 pandemic. Although she’s worked in all areas of marketing, she gravitated to paid social because of the ability to track tangible results while maintaining a creative aspect. You can find her creating a new health-conscious recipe, attempting a new yoga pose or soaking up the NYC sun any chance she gets.

Jess Greenhut

manager, paid media

Jess has managed accounts across multiple verticals on both Search and Social. She enjoys developing new strategies, testing, optimizations, writing creative copy. Outside of work, she enjoys playing tennis, spending time with friends and family, and trying the latest trends on TikTok.

Rachel Janowsky

sr. strategist, shopping & feeds

Rachel is excited to be in the expanding digital marketing field. Driven by passion and curiosity she enjoys analyzing and understanding consumer trends. In her free time, you can find her hiking in the Hudson Valley or trying new restaurants with friends.

Francesca Bacarossi

director, paid search

Francesca lives in Florida and has 5+ years of experience across search, sales and multicultural marketing. With a passion for uncovering data trends and consumer insights, it’s no surprise Google Trends is her favorite bookmark. Outside of work she enjoys binging on fantasy books, any and all beach activities and cooking Peruvian food.

Jennifer Nwokolo

strategist, shopping & feeds

Jennifer is excited to contribute her passion for digital marketing to the industry. She’s ready to use her skills to create the best results possible. Outside of work, she is either watching a movie, thrifting, or falling on a skateboard.

Rebecca Sands

sr. strategist, paid media

Rebecca has paid media experience across several platforms including Google, Amazon and Instacart. She’s passionate about helping clients develop strategies to meet their goals and drive results. In her free time, she enjoys going to the beach, staying active, and finding the best breweries around New Jersey and New York.

Abby Miller

associate director, paid media

Abby has an extensive background in marketing, especially when it comes to paid media channels within QSR, B2B, and B2C verticals. Outside of work she enjoys tennis, yoga, traveling, and documentaries.

Alisha Martin

associate director, marketing

Alisha is a New Hampshire native with 8+ years of experience in marketing strategy, graphic design, and content creation. When she isn’t solving marketing mysteries, you can find her outdoors with her dogs, binge-watching true crime docs, or looking for the best gin & tonic.

Rachel Weisner

strategist, paid search

Rachel has a rich background in organic marketing and is excited to utilize it for her new role at Socium. When she’s not working, you can find her on the Peloton, watching some of her favorite tv shows, or adventuring with her dog.

Nina Dans

director, paid media

Nina has been working in paid social for 5+ years and has experience in CPG, sports, education, and B2B verticals. She packages creativity alongside a strong work ethic, analytical thinking, and carefully developed strategy. In her free time, she enjoys making puns, watching a Wes Anderson movie, baking scones, and playing tennis.

Evan Hoeflich

associate director, seo

Working exclusively in the SEO field for the past 6+ years, Evan would say he has a “healthy obsession” with all things SEO and delivering great results for clients. From tag writing to technical SEO audits, he enjoys it all. When he’s away from his laptop, Evan loves being outdoors, going on hikes with his fiancé and puppy, playing golf and spending time with family and friends.

Hannah Dougherty

manager, paid social

Of Hannah’s 4 years’ of Paid Social experience, 2 are specialized in E-Commerce. She loves witnessing how optimizations and efficiencies improve over time. Outside of work, she enjoy books, yoga, and watching the Philadelphia Eagles during football season.

Kaelyn Keith

director, people operations

Kaelyn has been working in recruitment across several industries for 7+ years. With a passion for people, data, and operations, she finds joy in the growth and career progression of the talent she brings on board. When she’s not grinding to find top talent, you can find her playing with her son, reading a good book, or watching The Walking Dead for the 100th time.

Thomas Rochelle

manager, paid media

Thomas has 3+ years of digital marketing experience, focusing primarily on paid search, shopping, and driving growth for B2B and retail brands. Outside of work, Thomas enjoys crossing national & state parks off his travel list, catching up on popular TV shows, and living and dying with every snap of Texas Longhorns football.

Justin Vitiello

sr. strategist, paid search

Justin’s advertising career began in the print ad space, where he worked with notable clients such as Cartier & Mars. After discovering a passion for managing search & shopping campaigns, Justin transitioned to Paid Search, where he currently enjoys partnering with various B2C brands. When he’s not working, he enjoys spending time outdoors with friends & family.

Josh Salgado

strategist, shopping & feeds

Josh has 4+ years of e-commerce operations management experience. He’s excited to join the Shopping & Feeds team as a coordinator and learn more about the digital marketing industry. Outside of work, you can find him hiking, cooking, or planning his next Camino De Santiago.

Gillian Ramos

manager, content marketing

A lifelong writer/editor, Gillian has been in content marketing since 2015. She loves clear, impactful sentences and has big feelings about little punctuation—especially the Oxford comma and a well-placed em dash. Outside of work, she’s a museum enthusiast, book collector, and knitter, and has a not-so-secret life as a creative writer.

Randall Smith

director, data analytics

Randall has 10+ years of experience across advertising analytics, reporting, and business intelligence functions. Having worked from the agency, client, and network side, he brings a unique perspective to the team. You can find him hunting down data-driven insights by day and finding seemingly impossible-to-find dinner reservations by night! 

Keith Claveria

sr. strategist, seo

Keith brings 3+ years of experience in SEO, working with e-commerce, hospitality, health, & luxury brands. He enjoys solving the puzzles and challenges that emerge from the ever-changing nature of search engines & digital marketing. In his free time, he likes to play board games, discover new breweries & coffee shops, and pet stray cats.

Carly Cox

strategist, paid social

Carly has experience running paid social campaigns across a multitude of industries. She enjoys brainstorming thoughtful optimizations, finding data patterns, and understanding consumer behavior. When she’s not working, you can find her at the beach looking for shells and shark’s teeth, in an antique shop, or working on her garden.

Travis Brown

manager, paid media

Travis has a diverse background in digital marketing, with his primary focus being paid search. He loves diving into search data to uncover new optimization ideas. Outside of work, you can catch him playing video games, petting his two cats, or watching the Atlanta Braves.

Eden Meirow

sr. strategist, paid search

Eden has a decade of experience in marketing, specifically in copywriting  and paid search. She draws on both creative and analytical experience to create holistic and impactful marketing strategies for her clients. Outside of work, she enjoys going to concerts, playing video games, and writing fiction.

Nina Kennedy

manager, paid search

Nina has 4+ years of experience in Paid Search across a variety of industries. She loves the creative aspect of ad copy development and the analytical aspect of optimizations. Outside of work, you can find her catching up on her latest book club read or hanging out with her dog, Tater Tot.

Karla Ruiz Cravioto

strategist, shopping & feeds

With a background in the non-profit sector, Karla is energized by problem-solving, uncovering hidden insights, and driving positive impact. You can find her snowboarding, mountain biking, watching docuseries, and catching flights in her free time!

Cheryl Kinoshita

associate director, paid search

Cheryl has 6+ years of experience managing a diverse range of paid search, shopping, social and display from B2C to B2B accounts. She’s passionate about hitting performance goals through data analysis, optimizations, and strategy. When she’s not driving business growth, Cheryl indulges in her passion for cooking, traveling, skiing, and going on walks or bike rides.

Maiya Hoard

sr. strategist, paid social

Maiya enjoys helping brands scale profitably with paid media. She’s passionate about using creative strategy to meet customers where they are, telling stories through data analysis, and building thoughtful strategies to achieve business goals. When she’s not working, you can find Maiya trying to perfect her latte art, reading, or playing her flute in the community.

Cheryl Ambrosio

art director, performance creative

Cheryl has an extensive graphic/motion design background and provides creative strategy support for digital marketing channels. She’s passionate about designing work that wows and surpasses performance goals. Outside work, she enjoys playing video/board games, reading, and listening to podcasts.

Stephany Reyes

content editor

Stephany started her career in journalism, where her work highlighting the Latino community was recognized by the New York Press Association. She transitioned into digital media over five years ago and has continued to enjoy a fruitful experience. She lives on Long Island, NY, with her fiancé and four fur babies.

Lexi Ramos

associate director, paid social

Lexi is based in sunny Southern California with her husband and black lab. When she isn’t diving into analytics, diagnosing problems, and crafting paid media solutions, you can find her on a run, picnicking in the park, or watching the sunset at the beach.

Peter Angelopoulos

director, paid search

During Peter’s 7+ years of Paid Search experience, he’s helped clients across many different verticals reach goals and scale their business. In addition to working agency-side, his experience includes a brief stint on the brand side, helping grow a large travel business. You can catch him playing video games, driving his Mustang, or on the golf course outside work.

Susie Hong

associate director, paid social

Susie brings 6+ years of experience in paid social and programmatic display, with a diverse background spanning beauty, CPG, luxury fashion, fast food, tech, and healthcare industries. She has a deep passion for creative strategy in paid social marketing. Outside work, she loves traveling, yoga, coffee, reading, nail art, and cooking!

Eugene O’Neill

sr. strategist, shopping & feeds

Eugene brings 5+ years of expertise to the e-commerce sector, specializing in assisting DTC companies to align with Google’s best practices. Outside of work, Eugene has a passion for growing figs, biking, and cooking up delicious breakfasts for his family.

Evan Matus

director, marketing

Ev has worked in marketing for over 12 years, both agency and brand side, but truly loves working to help agencies scale. Beyond marketing she loves to walk with her dog, read, cook, and see live music!



Moose makes appearances here and there… But only if treats are readily available.