When considering how many blog posts to post per month, there are a lot of factors to consider. How much time do you have available? How often does your audience expect new content from you?
In this post, we will discuss the best practices for running a blog, including how many posts to write per month, how many words should be in each blog post, and how to choose topics for your blog posts.
How Many Blog Posts Should I Write Each Month?
In short, there isn’t really a single answer to this common question. The number of blogs posts you write each month will depend on a number of different factors, including:
- Are you hiring a writer?
- What is your budget?
- Are you writing the content yourself?
- How much time do you have available?
At the end of the day, the more quality content you are posting to your blog the better. But, you must provide good copy consistently if you expect to see good results. You are better off posting fewer quality articles per month than many short articles that don’t provide good or unique information.
When working with our clients, we determine the number of blogs we post each month based on a variety of factors including our organic traffic goals, keyword goals, and budget.
So, with that said, let’s discuss how many words should be in each blog post.
How Many Words Should a Blog Post Be?
The best blog post length is going to vary depending on your industry and the type of content you are posting. In general, it’s a good idea to stick with what works best for your blog posts, but long-form content tends to rank better in search engines than short articles or videos do. This means that it’s typically a good idea to post long-form content.
Since blog posts should be between 800 and 2000 words, we recommend that each blog post have at least 1000 words of unique text in order for people viewing your page to read your content and get what they need or want to know about your topic.
However, that is not to say that short-form content won’t work. Many high-ranking articles across the internet are under the 800-word count. If you are answering a specific niche question, don’t worry about word count as much as fully answering the question.
How to Choose Blog Topics
Many bloggers are simply blogging out of pure passion, and this is great! Keep it up! However, if you are blogging to increase your organic traffic, then this is where things will get exciting.
We base our blog topics on keyword research. When researching blog topics, we utilize keyword research tools like Ahrefs to discover blog topics based on difficulty and search volume.
When researching your blog topics, try searching for questions that are low difficulty, meaning they are not too competitive, but still have high search volume. This way, you know your website will have a chance to rank for the keywords you are writing about in your blog post and you can increase your organic traffic.
To Sum It All Up
When it comes to blogs, there are many ways to be successful. Blog as many times as you can each month, fully cover your topic, provide valuable information, and most importantly, BE CONSISTENT.
Don’t stop blogging after a few months, if you really want to see success, make sure you consistently post your blogs. Trust me, after a year of blogging, you will notice a big difference in your organic traffic.
Have a question that wasn’t answered above? Or would you like to speak with our SEO team about your content strategy? Reach out by filling out a free consultation form.
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