Five Years of Socium Media: Our Journey of Change, Growth, and Discoveries

We did it—we made it to our fifth birthday at Socium Media! As we recognize everything that led up to this moment, it calls for both reflection and celebration on the path that brought us here.

For the last five years, our mission has been to develop leaders to drive positive impact while prioritizing an inclusive and positive work environment for our team. And we’re really grateful to say we’ve done just that through professional development and countless company culture initiatives (and we’ve received many awards to show for it).

Along our journey, we’ve forged long-lasting relationships with our clients and each other. Even when COVID shut down the world less than a year after our inception, we came out stronger than ever. We even celebrated our first-ever campaign and company culture awards (a big shout out to US Search Awards and Inc. Magazine!).

We’ve learned a lot during our five years of existence. Here are five of our biggest learnings and takeaways.

1. Change is a constant; learn to embrace it
Since day one, change has been our constant companion. From expanding our service offerings to moving offices and growing our team, we’ve learned the importance of welcoming change. Whenever we went through a change, we quickly discovered we were actually being presented with an opportunity for growth. This mindset has been huge in keeping our agency ahead!

2. Culture is more than just perks
As an agency that was founded with the goal of creating an amazing workplace, we take our culture to heart. Building a strong, inclusive, and positive work environment isn’t just about implementing policies or initiatives—it’s about living our company’s core values every day. From recognizing the achievements of our team through our Socium Hall of Fame Awards to annual team retreats, we’ve nurtured a sense of community, pride, and belonging that we cherish deeply. 

3. Building relationships is everything
The long-lasting relationships we’ve built with our partners go far beyond contracts and campaigns. We’ve learned that taking the time to truly understand each client’s needs, challenges, and goals creates a partnership that can withstand the test of time (and global pandemics!). These relationships have led to countless referrals and opportunities, which have amplified our growth and reinforced our commitment to delivering top-notch results.

4. Always strive to be 1% better every day
The digital marketing and advertising industries are constantly evolving, so staying static isn’t an option. Investing in our team’s growth has not only given us a competitive advantage as an agency but it’s also empowered our team to take on leadership roles and make impactful contributions to their projects and the Socium community.

5. Resilience is powerful
COVID hit less than a year after our inception, and if there’s one thing it taught us, it’s the power of resilience. Facing such unpredictable challenges head-on, we came together as a team and found solutions to persevere through them. This period of uncertainty highlighted our team’s agility and dedication, proving that we can overcome any obstacle with creativity and perseverance.

Looking forward to the next five years and beyond, we’re filled with excitement and anticipation for what’s to come. With plans to expand our digital marketing services, deepen our client relationships, and continue investing in our team, the future of Socium is bright. We’re proud of what we’ve achieved, but we’re even more excited about where we’re going.

Here’s to continued growth together! Happy fifth anniversary to us!