Socium Media Shortlisted for 2x US Search Awards 
Sam Sherman Blog Posts - Page 5
Categories
Jun 27, 2025 Blog Connected TV
CTV Advertising: Performance-Driven Tactics That Actually Work
Tap into the power of CTV performance marketing. Learn about the best practices for CTV performance marketing and how to shift from linear TV to CTV spending.
Jun 26, 2025 Blog Reporting
The 4 Reporting Mistakes That Are Costing Your Team Trust (and Budget)
Even if performance is strong, mistakes in marketing reports can cause clients to lose faith in your work. Here are common mistakes your team should avoid.
Jun 18, 2025 Blog Performance Creative
Performance Creative vs. Brand Creative: What’s the Difference?
Discover the key differences between performance creative and brand creative. Learn how you can blend both approaches for maximum paid media impact.
Jun 16, 2025 Blog Digital Marketing
How to Evaluate a Digital Marketing RFP Response
The right digital marketing RFP response evaluation can match you with a beneficial strategic partner for your brand & prevent expensive mistakes.
