Socium Media Shortlisted for 3x US Search Awards 
Digital Marketing
Categories
Recent Posts
- Why Social Advertising During Q5 is a Must for Your Brand
- AI and Google Shopping Campaigns: Optimizing Product Descriptions in Google Shopping Feeds
- Socium Media & Eberjey: Strategic Success During Black Friday/Cyber Monday
- Black Friday & Cyber Monday Digital Marketing Strategies: Maximizing Your BFCM Sales
Oct 21, 2024 Digital Marketing Paid Search
Black Friday & Cyber Monday Digital Marketing Strategies: Maximizing Your BFCM Sales
As the holiday season approaches, Black Friday and Cyber Monday—or BFCM—are the most significant shopping events of the year for eCommerce businesses and retailers alike. BFCM typically marks the start of the holiday shopping season and presents a huge opportunity for businesses to maximize online sales. Retailers must employ the right digital marketing strategies to […]
Sep 01, 2024 Content Marketing Digital Marketing Paid Search Paid Social Performance Creative SEO
6 Digital Marketing Audits to Perform Before Q4
These 6 digital marketing audits should be at the top of your to-do list as Q4 approaches. Ensure your digital strategy is ready for the busiest shopping holidays of the year!
Jul 23, 2024 Digital Marketing Paid Search Paid Social SEO
Understanding Lower-Funnel Marketing: Maximizing Conversions with Google, Meta, and Bing
Lower-funnel marketing is a crucial phase in the customer journey, where potential buyers transition from interest to purchase. This stage focuses on converting potential customers into paying customers.
Jul 17, 2024 Digital Marketing Paid Search Paid Social SEO
Upper Funnel Marketing: Increasing Brand Awareness on Google, Meta, and Bing
Upper-funnel marketing is a critical phase in the marketing journey. It involves attracting potential customers and guiding them to purchasing.
