Socium Media Shortlisted for 2x US Search Awards 
Sam Sherman Blog Posts - Page 6
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Jun 05, 2025 Blog Paid Social
Why Your Paid Social CTR Is Dropping (and What to Do About It)
Paid social metrics constantly fluctuate. If your clickthrough rate (CTR) is falling, you need to figure out why–and usually fast. Find solutions in our guide.
Jun 02, 2025 Blog Paid Social
How Meta Andromeda Ads are Reshaping Ad Targeting
One innovation for performance marketers to watch is Meta Andromeda ads, a proprietary ML system used to fine-tune ad recommendations.
May 12, 2021 Company News
Inc. Magazine Names Socium Media A Best Workplace & A Digital Marketing Company On The Rise for 2021
Socium Media has been named winner of Inc. magazine’s annual list of the Best Workplaces for 2021. Hitting newsstands May 18 in the May/June 2021 issue, and as part of a prominent Inc.com feature, the list is the result of a wide-ranging and comprehensive measurement of American companies that have created exceptional workplaces and company […]
Dec 02, 2020 Paid Search
Paid Media Recap and Findings for 2020 Holidays
2020 Holiday was an unprecedented time. Due to softer in-store sales throughout the year because of COVID, we expected companies to have really big discounts and deep pockets for the online holiday season. Shoppers were not disappointed! Below are a few findings and a recap of what we saw during the Black Friday/Cyber Monday holiday […]
