May 2021 Google Algorithm Update
In May of 2020, Google announced that they would be updating the algorithm to incorporated Page Experience into the signals. Google has been working on a set of Core Web Vitals, a set of metrics related to site speed, site responsiveness, and the visual stability of a...Paid Media Recap and Findings for 2020 Holidays
2020 Holiday was an unprecedented time. Due to softer in-store sales throughout the year because of COVID, we expected companies to have really big discounts and deep pockets for the online holiday season. Shoppers were not disappointed! Below are a few findings and a...
