Socium Media Shortlisted for 2x US Search Awards 
Alisha Martin Blog Posts - Page 2
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Jun 28, 2024 Company News
Socium Spotlight: Dave Panfili
Learn what makes each member of our team special & unique in our Socium Spotlight series. In this post, read about SEO Development Manager, Dave Panfili.
Jun 06, 2024 Paid Social
5 Types of Social Proof Proven to Boost Your Brand’s Credibility & Ad Strategy
Have you ever posted on social media asking for referrals from friends when considering purchasing from a new brand? This action illustrates the concept of social proof in advertising.
Jun 04, 2024 Connected TV
4 Tests to Maximize the Success of Your CTV Ads
Connected TV (CTV) ads are becoming a favored strategy to reach a broad and engaged audience. To fully leverage their potential, it’s important to run CTV ad tests to maximize your campaign performance.
May 30, 2024 Connected TV
OTT Advertising vs. CTV Advertising: What’s the Difference?
Connected TV (CTV) and Over-The-Top (OTT) ads have emerged as powerful options in the advertising space. Recognizing their differences will help you leverage each for maximum impact.
