Rachel Janowsky Blog Posts

Title Testing Google Shopping Ads for Increased Performance

Enhance Google Shopping Ad performance with title testing. Learn how optimizing product titles aligns with consumer searches, increasing clicks and conversions.

img:is([sizes="auto" i], [sizes^="auto, " i]) { contain-intrinsic-size: 3000px 1500px; } /*! This file is auto-generated */ .wp-block-button__link { color: #fff; background-color: #32373c; border-radius: 9999px; box-shadow: none; text-decoration: none; padding: calc(.667em + 2px) calc(1.333em + 2px); font-size: 1.125em; } .wp-block-file__button { background: #32373c; color: #fff; text-decoration: none; } .safe-svg-cover { text-align: center; } .safe-svg-cover .safe-svg-inside { display: inline-block; max-width: 100%; } .safe-svg-cover svg { height: 100%; max-height: 100%; max-width: 100%; width: 100%; } :root { --wp--preset--aspect-ratio--square: 1; --wp--preset--aspect-ratio--4-3: 4/3; --wp--preset--aspect-ratio--3-4: 3/4; --wp--preset--aspect-ratio--3-2: 3/2; --wp--preset--aspect-ratio--2-3: 2/3; --wp--preset--aspect-ratio--16-9: 16/9; --wp--preset--aspect-ratio--9-16: 9/16; --wp--preset--color--black: #000; --wp--preset--color--cyan-bluish-gray: #abb8c3; --wp--preset--color--white: #fff; --wp--preset--color--pale-pink: #f78da7; --wp--preset--color--vivid-red: #cf2e2e; --wp--preset--color--luminous-vivid-orange: #ff6900; --wp--preset--color--luminous-vivid-amber: #fcb900; --wp--preset--color--light-green-cyan: #7bdcb5; --wp--preset--color--vivid-green-cyan: #00d084; --wp--preset--color--pale-cyan-blue: #8ed1fc; --wp--preset--color--vivid-cyan-blue: #0693e3; --wp--preset--color--vivid-purple: #9b51e0; --wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg, rgba(6, 147, 227, 1) 0%, #9b51e0 100%); --wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg, #7adcb4 0%, #00d082 100%); --wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg, rgba(252, 185, 0, 1) 0%, rgba(255, 105, 0, 1) 100%); --wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg, rgba(255, 105, 0, 1) 0%, #cf2e2e 100%); --wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg, #eee 0%, #a9b8c3 100%); --wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg, #4aeadc 0%, #9778d1 20%, #cf2aba 40%, #ee2c82 60%, #fb6962 80%, #fef84c 100%); --wp--preset--gradient--blush-light-purple: linear-gradient(135deg, #ffceec 0%, #9896f0 100%); --wp--preset--gradient--blush-bordeaux: linear-gradient(135deg, #fecda5 0%, #fe2d2d 50%, #6b003e 100%); --wp--preset--gradient--luminous-dusk: linear-gradient(135deg, #ffcb70 0%, #c751c0 50%, #4158d0 100%); --wp--preset--gradient--pale-ocean: linear-gradient(135deg, #fff5cb 0%, #b6e3d4 50%, #33a7b5 100%); --wp--preset--gradient--electric-grass: linear-gradient(135deg, #caf880 0%, #71ce7e 100%); --wp--preset--gradient--midnight: linear-gradient(135deg, #020381 0%, #2874fc 100%); --wp--preset--font-size--small: 13px; --wp--preset--font-size--medium: 20px; --wp--preset--font-size--large: 36px; --wp--preset--font-size--x-large: 42px; --wp--preset--spacing--20: .44rem; --wp--preset--spacing--30: .67rem; --wp--preset--spacing--40: 1rem; --wp--preset--spacing--50: 1.5rem; --wp--preset--spacing--60: 2.25rem; --wp--preset--spacing--70: 3.38rem; --wp--preset--spacing--80: 5.06rem; --wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, .2); --wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, .4); --wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, .2); --wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1); --wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1); } :where(.is-layout-flex) { gap: .5em; } :where(.is-layout-grid) { gap: .5em; } body .is-layout-flex { display: flex; } .is-layout-flex { flex-wrap: wrap; align-items: center; } .is-layout-flex > :is(*, div) { margin: 0; } body .is-layout-grid { display: grid; } .is-layout-grid > :is(*, div) { margin: 0; } :where(.wp-block-columns.is-layout-flex) { gap: 2em; } :where(.wp-block-columns.is-layout-grid) { gap: 2em; } :where(.wp-block-post-template.is-layout-flex) { gap: 1.25em; } :where(.wp-block-post-template.is-layout-grid) { gap: 1.25em; } .has-black-color { color: var(--wp--preset--color--black) !important; } .has-cyan-bluish-gray-color { color: var(--wp--preset--color--cyan-bluish-gray) !important; } .has-white-color { color: var(--wp--preset--color--white) !important; } .has-pale-pink-color { color: var(--wp--preset--color--pale-pink) !important; } .has-vivid-red-color { color: var(--wp--preset--color--vivid-red) !important; } .has-luminous-vivid-orange-color { color: var(--wp--preset--color--luminous-vivid-orange) !important; } .has-luminous-vivid-amber-color { color: var(--wp--preset--color--luminous-vivid-amber) !important; } .has-light-green-cyan-color { color: var(--wp--preset--color--light-green-cyan) !important; } .has-vivid-green-cyan-color { color: var(--wp--preset--color--vivid-green-cyan) !important; } .has-pale-cyan-blue-color { color: var(--wp--preset--color--pale-cyan-blue) !important; } .has-vivid-cyan-blue-color { color: var(--wp--preset--color--vivid-cyan-blue) !important; } .has-vivid-purple-color { color: var(--wp--preset--color--vivid-purple) !important; } .has-black-background-color { background-color: var(--wp--preset--color--black) !important; } .has-cyan-bluish-gray-background-color { background-color: var(--wp--preset--color--cyan-bluish-gray) !important; } .has-white-background-color { background-color: var(--wp--preset--color--white) !important; } .has-pale-pink-background-color { background-color: var(--wp--preset--color--pale-pink) !important; } .has-vivid-red-background-color { background-color: var(--wp--preset--color--vivid-red) !important; } .has-luminous-vivid-orange-background-color { background-color: var(--wp--preset--color--luminous-vivid-orange) !important; } .has-luminous-vivid-amber-background-color { background-color: var(--wp--preset--color--luminous-vivid-amber) !important; } .has-light-green-cyan-background-color { background-color: var(--wp--preset--color--light-green-cyan) !important; } .has-vivid-green-cyan-background-color { background-color: var(--wp--preset--color--vivid-green-cyan) !important; } .has-pale-cyan-blue-background-color { background-color: var(--wp--preset--color--pale-cyan-blue) !important; } .has-vivid-cyan-blue-background-color { background-color: var(--wp--preset--color--vivid-cyan-blue) !important; } .has-vivid-purple-background-color { background-color: var(--wp--preset--color--vivid-purple) !important; } .has-black-border-color { border-color: var(--wp--preset--color--black) !important; } .has-cyan-bluish-gray-border-color { border-color: var(--wp--preset--color--cyan-bluish-gray) !important; } .has-white-border-color { border-color: var(--wp--preset--color--white) !important; } .has-pale-pink-border-color { border-color: var(--wp--preset--color--pale-pink) !important; } .has-vivid-red-border-color { border-color: var(--wp--preset--color--vivid-red) !important; } .has-luminous-vivid-orange-border-color { border-color: var(--wp--preset--color--luminous-vivid-orange) !important; } .has-luminous-vivid-amber-border-color { border-color: var(--wp--preset--color--luminous-vivid-amber) !important; } .has-light-green-cyan-border-color { border-color: var(--wp--preset--color--light-green-cyan) !important; } .has-vivid-green-cyan-border-color { border-color: var(--wp--preset--color--vivid-green-cyan) !important; } .has-pale-cyan-blue-border-color { border-color: var(--wp--preset--color--pale-cyan-blue) !important; } .has-vivid-cyan-blue-border-color { border-color: var(--wp--preset--color--vivid-cyan-blue) !important; } .has-vivid-purple-border-color { border-color: var(--wp--preset--color--vivid-purple) !important; } .has-vivid-cyan-blue-to-vivid-purple-gradient-background { background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important; } .has-light-green-cyan-to-vivid-green-cyan-gradient-background { background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important; } .has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background { background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important; } .has-luminous-vivid-orange-to-vivid-red-gradient-background { background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important; } .has-very-light-gray-to-cyan-bluish-gray-gradient-background { background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important; } .has-cool-to-warm-spectrum-gradient-background { background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important; } .has-blush-light-purple-gradient-background { background: var(--wp--preset--gradient--blush-light-purple) !important; } .has-blush-bordeaux-gradient-background { background: var(--wp--preset--gradient--blush-bordeaux) !important; } .has-luminous-dusk-gradient-background { background: var(--wp--preset--gradient--luminous-dusk) !important; } .has-pale-ocean-gradient-background { background: var(--wp--preset--gradient--pale-ocean) !important; } .has-electric-grass-gradient-background { background: var(--wp--preset--gradient--electric-grass) !important; } .has-midnight-gradient-background { background: var(--wp--preset--gradient--midnight) !important; } .has-small-font-size { font-size: var(--wp--preset--font-size--small) !important; } .has-medium-font-size { font-size: var(--wp--preset--font-size--medium) !important; } .has-large-font-size { font-size: var(--wp--preset--font-size--large) !important; } .has-x-large-font-size { font-size: var(--wp--preset--font-size--x-large) !important; } :where(.wp-block-post-template.is-layout-flex) { gap: 1.25em; } :where(.wp-block-post-template.is-layout-grid) { gap: 1.25em; } :where(.wp-block-columns.is-layout-flex) { gap: 2em; } :where(.wp-block-columns.is-layout-grid) { gap: 2em; } :root :where(.wp-block-pullquote) { font-size: 1.5em; line-height: 1.6; } sup { font-size: smaller; top: -5px; position: relative; padding-left: 4px; } .schema-faq-question { font-size: large; color: #001d41; } .schema-faq-answer { padding-bottom: 50px; } .logos-image { filter: none; } @media screen and (min-width: 1280px) { .home .highlighted-image { max-width: 200px; } } .case-study__box-left-number { min-width: 160px; } main .highlighted .container { max-width: 100%; } .faq-question { font-size: large; color: #001d41; padding-bottom: 15px; } .hero-holder-full-width { position: relative; display: flex; flex-direction: column; justify-content: center; margin: 0 auto; z-index: 10; } .page-template-gutenberg .entry-content { max-width: none; } .lead-capture-lp__main-right::before, .testimonials-slider .container::before, .testimonials-slider .container::after { display: none; } .lead-capture-lp__main-container { display: flex; flex-direction: row-reverse; } .logos-wrap { grid-gap: 55px 0px; } .lead-capture-lp__main-right { margin-left: 0; margin-right: auto; } .lead-capture-lp__main-container::before { left: auto; right: -270px; } .lead-capture-lp__main-container::before { z-index: 0; } .services-lead-capture__boxes { align-items: flex-end; } .mb-3 { margin-bottom: 30px; } /* .our-work-list .entry-content { display: -webkit-box; -webkit-box-orient: vertical; overflow: hidden; text-overflow: ellipsis; -webkit-line-clamp: 3; } */ .lead-capture-lp__main .hero-images__holder { max-width: 100%; overflow: hidden; } body .lead-capture-lp__main .lead-capture-lp__main-left { position: static !important; width: 100% !important; } @media screen and (min-width: 768px) { .columns-3 .our-work-list__boxes { grid-template-columns: repeat(3, 1fr); } } @media screen and (max-width: 768px) { .logo-bar .splide__list { display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 10px; } body .lead-capture-lp__main .logo-bar--alt .logo-bar__boxes { width: 100%; } } @media screen and (max-width: 599px) { .logo-bar .splide__list { display: grid; grid-template-columns: 1fr 1fr; } } ::selection { background: #0a2d58; color: #fff; } #gform_wrapper_8[data-form-index="0"].gform-theme, [data-parent-form="8_0"] { --gf-color-primary: #204ce5; --gf-color-primary-rgb: 32, 76, 229; --gf-color-primary-contrast: #fff; --gf-color-primary-contrast-rgb: 255, 255, 255; --gf-color-primary-darker: #001ab3; --gf-color-primary-lighter: #527eff; --gf-color-secondary: #fff; --gf-color-secondary-rgb: 255, 255, 255; --gf-color-secondary-contrast: #112337; --gf-color-secondary-contrast-rgb: 17, 35, 55; --gf-color-secondary-darker: #f5f5f5; --gf-color-secondary-lighter: #fff; --gf-color-out-ctrl-light: rgba(17, 35, 55, .1); --gf-color-out-ctrl-light-rgb: 17, 35, 55; --gf-color-out-ctrl-light-darker: rgba(104, 110, 119, .35); --gf-color-out-ctrl-light-lighter: #f5f5f5; --gf-color-out-ctrl-dark: #585e6a; --gf-color-out-ctrl-dark-rgb: 88, 94, 106; --gf-color-out-ctrl-dark-darker: #112337; --gf-color-out-ctrl-dark-lighter: rgba(17, 35, 55, .65); --gf-color-in-ctrl: #fff; --gf-color-in-ctrl-rgb: 255, 255, 255; --gf-color-in-ctrl-contrast: #112337; --gf-color-in-ctrl-contrast-rgb: 17, 35, 55; --gf-color-in-ctrl-darker: #f5f5f5; --gf-color-in-ctrl-lighter: #fff; --gf-color-in-ctrl-primary: #204ce5; --gf-color-in-ctrl-primary-rgb: 32, 76, 229; --gf-color-in-ctrl-primary-contrast: #fff; --gf-color-in-ctrl-primary-contrast-rgb: 255, 255, 255; --gf-color-in-ctrl-primary-darker: #001ab3; --gf-color-in-ctrl-primary-lighter: #527eff; --gf-color-in-ctrl-light: rgba(17, 35, 55, .1); --gf-color-in-ctrl-light-rgb: 17, 35, 55; --gf-color-in-ctrl-light-darker: rgba(104, 110, 119, .35); --gf-color-in-ctrl-light-lighter: #f5f5f5; --gf-color-in-ctrl-dark: #585e6a; --gf-color-in-ctrl-dark-rgb: 88, 94, 106; --gf-color-in-ctrl-dark-darker: #112337; --gf-color-in-ctrl-dark-lighter: rgba(17, 35, 55, .65); --gf-radius: 3px; --gf-font-size-secondary: 14px; --gf-font-size-tertiary: 13px; --gf-icon-ctrl-number: url("data:image/svg+xml,%3Csvg width=\'8\' height=\'14\' viewBox=\'0 0 8 14\' fill=\'none\' xmlns=\'http://www.w3.org/2000/svg\'%3E%3Cpath fill-rule=\'evenodd\' clip-rule=\'evenodd\' d=\'M4 0C4.26522 5.96046e-08 4.51957 0.105357 4.70711 0.292893L7.70711 3.29289C8.09763 3.68342 8.09763 4.31658 7.70711 4.70711C7.31658 5.09763 6.68342 5.09763 6.29289 4.70711L4 2.41421L1.70711 4.70711C1.31658 5.09763 0.683417 5.09763 0.292893 4.70711C-0.0976311 4.31658 -0.097631 3.68342 0.292893 3.29289L3.29289 0.292893C3.48043 0.105357 3.73478 0 4 0ZM0.292893 9.29289C0.683417 8.90237 1.31658 8.90237 1.70711 9.29289L4 11.5858L6.29289 9.29289C6.68342 8.90237 7.31658 8.90237 7.70711 9.29289C8.09763 9.68342 8.09763 10.3166 7.70711 10.7071L4.70711 13.7071C4.31658 14.0976 3.68342 14.0976 3.29289 13.7071L0.292893 10.7071C-0.0976311 10.3166 -0.0976311 9.68342 0.292893 9.29289Z\' fill=\'rgba(17, 35, 55, 0.65)\'/%3E%3C/svg%3E"); --gf-icon-ctrl-select: url("data:image/svg+xml,%3Csvg width=\'10\' height=\'6\' viewBox=\'0 0 10 6\' fill=\'none\' xmlns=\'http://www.w3.org/2000/svg\'%3E%3Cpath fill-rule=\'evenodd\' clip-rule=\'evenodd\' d=\'M0.292893 0.292893C0.683417 -0.097631 1.31658 -0.097631 1.70711 0.292893L5 3.58579L8.29289 0.292893C8.68342 -0.0976311 9.31658 -0.0976311 9.70711 0.292893C10.0976 0.683417 10.0976 1.31658 9.70711 1.70711L5.70711 5.70711C5.31658 6.09763 4.68342 6.09763 4.29289 5.70711L0.292893 1.70711C-0.0976311 1.31658 -0.0976311 0.683418 0.292893 0.292893Z\' fill=\'rgba(17, 35, 55, 0.65)\'/%3E%3C/svg%3E"); --gf-icon-ctrl-search: url("data:image/svg+xml,%3Csvg version=\'1.1\' xmlns=\'http://www.w3.org/2000/svg\' width=\'640\' height=\'640\'%3E%3Cpath d=\'M256 128c-70.692 0-128 57.308-128 128 0 70.691 57.308 128 128 128 70.691 0 128-57.309 128-128 0-70.692-57.309-128-128-128zM64 256c0-106.039 85.961-192 192-192s192 85.961 192 192c0 41.466-13.146 79.863-35.498 111.248l154.125 154.125c12.496 12.496 12.496 32.758 0 45.254s-32.758 12.496-45.254 0L367.248 412.502C335.862 434.854 297.467 448 256 448c-106.039 0-192-85.962-192-192z\' fill=\'rgba(17, 35, 55, 0.65)\'/%3E%3C/svg%3E"); --gf-label-space-y-secondary: var(--gf-label-space-y-md-secondary); --gf-ctrl-border-color: #686e77; --gf-ctrl-size: var(--gf-ctrl-size-md); --gf-ctrl-label-color-primary: #112337; --gf-ctrl-label-color-secondary: #112337; --gf-ctrl-choice-size: var(--gf-ctrl-choice-size-md); --gf-ctrl-checkbox-check-size: var(--gf-ctrl-checkbox-check-size-md); --gf-ctrl-radio-check-size: var(--gf-ctrl-radio-check-size-md); --gf-ctrl-btn-font-size: var(--gf-ctrl-btn-font-size-md); --gf-ctrl-btn-padding-x: var(--gf-ctrl-btn-padding-x-md); --gf-ctrl-btn-size: var(--gf-ctrl-btn-size-md); --gf-ctrl-btn-border-color-secondary: #686e77; --gf-ctrl-file-btn-bg-color-hover: #ebebeb; --gf-field-img-choice-size: var(--gf-field-img-choice-size-md); --gf-field-img-choice-card-space: var(--gf-field-img-choice-card-space-md); --gf-field-img-choice-check-ind-size: var(--gf-field-img-choice-check-ind-size-md); --gf-field-img-choice-check-ind-icon-size: var(--gf-field-img-choice-check-ind-icon-size-md); --gf-field-pg-steps-number-color: rgba(17, 35, 55, .8); } #gform_wrapper_18[data-form-index="0"].gform-theme, [data-parent-form="18_0"] { --gf-color-primary: #204ce5; --gf-color-primary-rgb: 32, 76, 229; --gf-color-primary-contrast: #fff; --gf-color-primary-contrast-rgb: 255, 255, 255; --gf-color-primary-darker: #001ab3; --gf-color-primary-lighter: #527eff; --gf-color-secondary: #fff; --gf-color-secondary-rgb: 255, 255, 255; --gf-color-secondary-contrast: #112337; --gf-color-secondary-contrast-rgb: 17, 35, 55; --gf-color-secondary-darker: #f5f5f5; --gf-color-secondary-lighter: #fff; --gf-color-out-ctrl-light: rgba(17, 35, 55, .1); --gf-color-out-ctrl-light-rgb: 17, 35, 55; --gf-color-out-ctrl-light-darker: rgba(104, 110, 119, .35); --gf-color-out-ctrl-light-lighter: #f5f5f5; --gf-color-out-ctrl-dark: #585e6a; --gf-color-out-ctrl-dark-rgb: 88, 94, 106; --gf-color-out-ctrl-dark-darker: #112337; --gf-color-out-ctrl-dark-lighter: rgba(17, 35, 55, .65); --gf-color-in-ctrl: #fff; --gf-color-in-ctrl-rgb: 255, 255, 255; --gf-color-in-ctrl-contrast: #112337; --gf-color-in-ctrl-contrast-rgb: 17, 35, 55; --gf-color-in-ctrl-darker: #f5f5f5; --gf-color-in-ctrl-lighter: #fff; --gf-color-in-ctrl-primary: #204ce5; --gf-color-in-ctrl-primary-rgb: 32, 76, 229; --gf-color-in-ctrl-primary-contrast: #fff; --gf-color-in-ctrl-primary-contrast-rgb: 255, 255, 255; --gf-color-in-ctrl-primary-darker: #001ab3; --gf-color-in-ctrl-primary-lighter: #527eff; --gf-color-in-ctrl-light: rgba(17, 35, 55, .1); --gf-color-in-ctrl-light-rgb: 17, 35, 55; --gf-color-in-ctrl-light-darker: rgba(104, 110, 119, .35); --gf-color-in-ctrl-light-lighter: #f5f5f5; --gf-color-in-ctrl-dark: #585e6a; --gf-color-in-ctrl-dark-rgb: 88, 94, 106; --gf-color-in-ctrl-dark-darker: #112337; --gf-color-in-ctrl-dark-lighter: rgba(17, 35, 55, .65); --gf-radius: 3px; --gf-font-size-secondary: 14px; --gf-font-size-tertiary: 13px; --gf-icon-ctrl-number: url("data:image/svg+xml,%3Csvg width=\'8\' height=\'14\' viewBox=\'0 0 8 14\' fill=\'none\' xmlns=\'http://www.w3.org/2000/svg\'%3E%3Cpath fill-rule=\'evenodd\' clip-rule=\'evenodd\' d=\'M4 0C4.26522 5.96046e-08 4.51957 0.105357 4.70711 0.292893L7.70711 3.29289C8.09763 3.68342 8.09763 4.31658 7.70711 4.70711C7.31658 5.09763 6.68342 5.09763 6.29289 4.70711L4 2.41421L1.70711 4.70711C1.31658 5.09763 0.683417 5.09763 0.292893 4.70711C-0.0976311 4.31658 -0.097631 3.68342 0.292893 3.29289L3.29289 0.292893C3.48043 0.105357 3.73478 0 4 0ZM0.292893 9.29289C0.683417 8.90237 1.31658 8.90237 1.70711 9.29289L4 11.5858L6.29289 9.29289C6.68342 8.90237 7.31658 8.90237 7.70711 9.29289C8.09763 9.68342 8.09763 10.3166 7.70711 10.7071L4.70711 13.7071C4.31658 14.0976 3.68342 14.0976 3.29289 13.7071L0.292893 10.7071C-0.0976311 10.3166 -0.0976311 9.68342 0.292893 9.29289Z\' fill=\'rgba(17, 35, 55, 0.65)\'/%3E%3C/svg%3E"); --gf-icon-ctrl-select: url("data:image/svg+xml,%3Csvg width=\'10\' height=\'6\' viewBox=\'0 0 10 6\' fill=\'none\' xmlns=\'http://www.w3.org/2000/svg\'%3E%3Cpath fill-rule=\'evenodd\' clip-rule=\'evenodd\' d=\'M0.292893 0.292893C0.683417 -0.097631 1.31658 -0.097631 1.70711 0.292893L5 3.58579L8.29289 0.292893C8.68342 -0.0976311 9.31658 -0.0976311 9.70711 0.292893C10.0976 0.683417 10.0976 1.31658 9.70711 1.70711L5.70711 5.70711C5.31658 6.09763 4.68342 6.09763 4.29289 5.70711L0.292893 1.70711C-0.0976311 1.31658 -0.0976311 0.683418 0.292893 0.292893Z\' fill=\'rgba(17, 35, 55, 0.65)\'/%3E%3C/svg%3E"); --gf-icon-ctrl-search: url("data:image/svg+xml,%3Csvg version=\'1.1\' xmlns=\'http://www.w3.org/2000/svg\' width=\'640\' height=\'640\'%3E%3Cpath d=\'M256 128c-70.692 0-128 57.308-128 128 0 70.691 57.308 128 128 128 70.691 0 128-57.309 128-128 0-70.692-57.309-128-128-128zM64 256c0-106.039 85.961-192 192-192s192 85.961 192 192c0 41.466-13.146 79.863-35.498 111.248l154.125 154.125c12.496 12.496 12.496 32.758 0 45.254s-32.758 12.496-45.254 0L367.248 412.502C335.862 434.854 297.467 448 256 448c-106.039 0-192-85.962-192-192z\' fill=\'rgba(17, 35, 55, 0.65)\'/%3E%3C/svg%3E"); --gf-label-space-y-secondary: var(--gf-label-space-y-md-secondary); --gf-ctrl-border-color: #686e77; --gf-ctrl-size: var(--gf-ctrl-size-md); --gf-ctrl-label-color-primary: #112337; --gf-ctrl-label-color-secondary: #112337; --gf-ctrl-choice-size: var(--gf-ctrl-choice-size-md); --gf-ctrl-checkbox-check-size: var(--gf-ctrl-checkbox-check-size-md); --gf-ctrl-radio-check-size: var(--gf-ctrl-radio-check-size-md); --gf-ctrl-btn-font-size: var(--gf-ctrl-btn-font-size-md); --gf-ctrl-btn-padding-x: var(--gf-ctrl-btn-padding-x-md); --gf-ctrl-btn-size: var(--gf-ctrl-btn-size-md); --gf-ctrl-btn-border-color-secondary: #686e77; --gf-ctrl-file-btn-bg-color-hover: #ebebeb; --gf-field-img-choice-size: var(--gf-field-img-choice-size-md); --gf-field-img-choice-card-space: var(--gf-field-img-choice-card-space-md); --gf-field-img-choice-check-ind-size: var(--gf-field-img-choice-check-ind-size-md); --gf-field-img-choice-check-ind-icon-size: var(--gf-field-img-choice-check-ind-icon-size-md); --gf-field-pg-steps-number-color: rgba(17, 35, 55, .8); } #gform_wrapper_19[data-form-index="0"].gform-theme, [data-parent-form="19_0"] { --gf-color-primary: #204ce5; --gf-color-primary-rgb: 32, 76, 229; --gf-color-primary-contrast: #fff; --gf-color-primary-contrast-rgb: 255, 255, 255; --gf-color-primary-darker: #001ab3; --gf-color-primary-lighter: #527eff; --gf-color-secondary: #fff; --gf-color-secondary-rgb: 255, 255, 255; --gf-color-secondary-contrast: #112337; --gf-color-secondary-contrast-rgb: 17, 35, 55; --gf-color-secondary-darker: #f5f5f5; --gf-color-secondary-lighter: #fff; --gf-color-out-ctrl-light: rgba(17, 35, 55, .1); --gf-color-out-ctrl-light-rgb: 17, 35, 55; --gf-color-out-ctrl-light-darker: rgba(104, 110, 119, .35); --gf-color-out-ctrl-light-lighter: #f5f5f5; --gf-color-out-ctrl-dark: #585e6a; --gf-color-out-ctrl-dark-rgb: 88, 94, 106; --gf-color-out-ctrl-dark-darker: #112337; --gf-color-out-ctrl-dark-lighter: rgba(17, 35, 55, .65); --gf-color-in-ctrl: #fff; --gf-color-in-ctrl-rgb: 255, 255, 255; --gf-color-in-ctrl-contrast: #112337; --gf-color-in-ctrl-contrast-rgb: 17, 35, 55; --gf-color-in-ctrl-darker: #f5f5f5; --gf-color-in-ctrl-lighter: #fff; --gf-color-in-ctrl-primary: #204ce5; --gf-color-in-ctrl-primary-rgb: 32, 76, 229; --gf-color-in-ctrl-primary-contrast: #fff; --gf-color-in-ctrl-primary-contrast-rgb: 255, 255, 255; --gf-color-in-ctrl-primary-darker: #001ab3; --gf-color-in-ctrl-primary-lighter: #527eff; --gf-color-in-ctrl-light: rgba(17, 35, 55, .1); --gf-color-in-ctrl-light-rgb: 17, 35, 55; --gf-color-in-ctrl-light-darker: rgba(104, 110, 119, .35); --gf-color-in-ctrl-light-lighter: #f5f5f5; --gf-color-in-ctrl-dark: #585e6a; --gf-color-in-ctrl-dark-rgb: 88, 94, 106; --gf-color-in-ctrl-dark-darker: #112337; --gf-color-in-ctrl-dark-lighter: rgba(17, 35, 55, .65); --gf-radius: 3px; --gf-font-size-secondary: 14px; --gf-font-size-tertiary: 13px; --gf-icon-ctrl-number: url("data:image/svg+xml,%3Csvg width=\'8\' height=\'14\' viewBox=\'0 0 8 14\' fill=\'none\' xmlns=\'http://www.w3.org/2000/svg\'%3E%3Cpath fill-rule=\'evenodd\' clip-rule=\'evenodd\' d=\'M4 0C4.26522 5.96046e-08 4.51957 0.105357 4.70711 0.292893L7.70711 3.29289C8.09763 3.68342 8.09763 4.31658 7.70711 4.70711C7.31658 5.09763 6.68342 5.09763 6.29289 4.70711L4 2.41421L1.70711 4.70711C1.31658 5.09763 0.683417 5.09763 0.292893 4.70711C-0.0976311 4.31658 -0.097631 3.68342 0.292893 3.29289L3.29289 0.292893C3.48043 0.105357 3.73478 0 4 0ZM0.292893 9.29289C0.683417 8.90237 1.31658 8.90237 1.70711 9.29289L4 11.5858L6.29289 9.29289C6.68342 8.90237 7.31658 8.90237 7.70711 9.29289C8.09763 9.68342 8.09763 10.3166 7.70711 10.7071L4.70711 13.7071C4.31658 14.0976 3.68342 14.0976 3.29289 13.7071L0.292893 10.7071C-0.0976311 10.3166 -0.0976311 9.68342 0.292893 9.29289Z\' fill=\'rgba(17, 35, 55, 0.65)\'/%3E%3C/svg%3E"); --gf-icon-ctrl-select: url("data:image/svg+xml,%3Csvg width=\'10\' height=\'6\' viewBox=\'0 0 10 6\' fill=\'none\' xmlns=\'http://www.w3.org/2000/svg\'%3E%3Cpath fill-rule=\'evenodd\' clip-rule=\'evenodd\' d=\'M0.292893 0.292893C0.683417 -0.097631 1.31658 -0.097631 1.70711 0.292893L5 3.58579L8.29289 0.292893C8.68342 -0.0976311 9.31658 -0.0976311 9.70711 0.292893C10.0976 0.683417 10.0976 1.31658 9.70711 1.70711L5.70711 5.70711C5.31658 6.09763 4.68342 6.09763 4.29289 5.70711L0.292893 1.70711C-0.0976311 1.31658 -0.0976311 0.683418 0.292893 0.292893Z\' fill=\'rgba(17, 35, 55, 0.65)\'/%3E%3C/svg%3E"); --gf-icon-ctrl-search: url("data:image/svg+xml,%3Csvg version=\'1.1\' xmlns=\'http://www.w3.org/2000/svg\' width=\'640\' height=\'640\'%3E%3Cpath d=\'M256 128c-70.692 0-128 57.308-128 128 0 70.691 57.308 128 128 128 70.691 0 128-57.309 128-128 0-70.692-57.309-128-128-128zM64 256c0-106.039 85.961-192 192-192s192 85.961 192 192c0 41.466-13.146 79.863-35.498 111.248l154.125 154.125c12.496 12.496 12.496 32.758 0 45.254s-32.758 12.496-45.254 0L367.248 412.502C335.862 434.854 297.467 448 256 448c-106.039 0-192-85.962-192-192z\' fill=\'rgba(17, 35, 55, 0.65)\'/%3E%3C/svg%3E"); --gf-label-space-y-secondary: var(--gf-label-space-y-md-secondary); --gf-ctrl-border-color: #686e77; --gf-ctrl-size: var(--gf-ctrl-size-md); --gf-ctrl-label-color-primary: #112337; --gf-ctrl-label-color-secondary: #112337; --gf-ctrl-choice-size: var(--gf-ctrl-choice-size-md); --gf-ctrl-checkbox-check-size: var(--gf-ctrl-checkbox-check-size-md); --gf-ctrl-radio-check-size: var(--gf-ctrl-radio-check-size-md); --gf-ctrl-btn-font-size: var(--gf-ctrl-btn-font-size-md); --gf-ctrl-btn-padding-x: var(--gf-ctrl-btn-padding-x-md); --gf-ctrl-btn-size: var(--gf-ctrl-btn-size-md); --gf-ctrl-btn-border-color-secondary: #686e77; --gf-ctrl-file-btn-bg-color-hover: #ebebeb; --gf-field-img-choice-size: var(--gf-field-img-choice-size-md); --gf-field-img-choice-card-space: var(--gf-field-img-choice-card-space-md); --gf-field-img-choice-check-ind-size: var(--gf-field-img-choice-check-ind-size-md); --gf-field-img-choice-check-ind-icon-size: var(--gf-field-img-choice-check-ind-icon-size-md); --gf-field-pg-steps-number-color: rgba(17, 35, 55, .8); }

Rachel Janowsky Blog Posts

Categories

Recent Posts

Title Testing Google Shopping Ads for Increased Performance

What can we help with?

Get Your Free SEO Audit

Get Your Free META Audit