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Jul 17, 2024 Digital Marketing Paid Search Paid Social SEO
Upper Funnel Marketing: Increasing Brand Awareness on Google, Meta, and Bing
Upper-funnel marketing is a critical phase in the marketing journey. It involves attracting potential customers and guiding them to purchasing.

Jun 24, 2024 Paid Social
10 Facebook Ad Examples We Love
Facebook ads have become a powerhouse tool for businesses to reach and engage with their target audience. With millions of daily users, it’s crucial for brands to stand out among the sea of content in-feed.

Jun 06, 2024 Paid Social
5 Types of Social Proof Proven to Boost Your Brand’s Credibility & Ad Strategy
Have you ever posted on social media asking for referrals from friends when considering purchasing from a new brand? This action illustrates the concept of social proof in advertising.

Dec 15, 2023 Digital Marketing Paid Search Paid Social Shopping & Feeds
The Evolution of BFCM: Digital Marketing Strategies for Today
Black Friday and Cyber Monday are evolving—are your digital marketing strategies? Learn our top strategies to reduce friction and succeed during Cyber Week.