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Oct 16, 2020 Paid Social
Facebook Ads CTR: 5 Tips for Immediate Results
When it comes to proving ad performance on Facebook, there are many details that will “make or break” your creative testing. One of the most important metrics is your click-through rate (CTR). What Does CTR Mean? In simple terms – It’s the percentage of people who viewed your ad and end up clicking with the […]
Sep 02, 2020 Paid Search Paid Social
Add Google Analytics, Tag Manager, and Facebook Pixel to Wix
Wix.com is a very popular website building platform that can be used for free to create professional-looking websites. Although Wix doesn’t include all of the bells and whistles or alternative website building platforms like WordPress or Shopify, many turn to Wix because of its ease of use and a user-friendly editor. Also, many can’t turn […]
Jul 24, 2020 Paid Social
Facebook Ad Copy Optimization: Long Tail vs Short Tail Ad Copy
Online shopping is here to stay. With more and more companies looking to eCommerce, there is more focus on successful social media marketing strategies now, than ever. Despite Facebook being constantly mentioned as a platform that is bleeding users, it is still the largest social media platform with over 1.73 billion daily active users in […]
Jul 03, 2020 Paid Social
Story Specific Creative for Facebook & Instagram
With the rise of quick social content, Snapchat took to the full screen of your mobile device to create an immersive and personal experience for sharing called stories. Facebook, who owns Instagram, then started its own variation of this immersion with a similar name. With over 500 million daily users, you can find stories across […]
